# ✨The top 3 social media trends in 2023 – Part 3!✨

Source: https://whatismaven.com/%e2%9c%a8the-top-3-social-media-trends-in-2023-part-3%e2%9c%a8/
Published: 2022-12-21
Author: Amara Andrew

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My final prediction for the 3 trends of social media in 2023 is that micro-influencers (accounts with under 100K followers) will be able to steal the spotlight (& monetize their content)!💰

## What’s a “microinfluencer?”

If you’re a microinfluencer, meaning you have under 100,000 followers, this could be your year!

Microinfluencers typically have followers who are way more engaged in their content versus people who have 100,000+ followers.

Because of this level of engagement, brands will want to work with smaller influencers more since they can get a higher ROI than working with a big name.

Brands consider microinfluencers “underpriced attention.”

This also plays into [my other prediction about “authentic” content creators](https://amaraandrew.com/%e2%9c%a8the-top-3-social-media-trends-in-2023%e2%9c%a8/) because people who have 1,000 followers are seen as more relatable than those with millions and millions of followers.

## Watch the video

[Embedded content](https://www.youtube.com/embed/qiXmSCCoY6I?feature=oembed)