Category: Useful Not Famous

  • The Best Kept Secret in Local Content: Scoops

    The best kept secret in local content are called Scoops. Today we’re talking about what Scoops are, how to make them, and why you should start making them today to prepare for the future. If you’re reading this, that actually tells me a few different things. Maybe you want to be the next Walter Cronkite.…

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  • Wondering why you’re not there yet? In 2021, Sara Blakely became the youngest self-made female billionaire. But here’s why her story could have very easily never happened. We have all had that imposter syndrome of “well, what if I did this or what if I did that?” Or “oh, well, somebody else is already doing…

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  • The One Word That Will Transform Your Business

    The biggest breakthrough in your business will come from understanding just one word: fluency. Why Fluency? So what the hell does fluency even mean? Do you mean fluency in French? Fluency in cooking? What is it? So first—why fluency? Why are we talking about fluency? When we think about fluency, we think about language and…

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  • Work-Life Balance Is Not What You Think

    Is this what’s keeping you from work-life balance? Let’s find out. Why Balance Is Different Than You Think Balance of any kind is an action, not a state. What do I mean by that? Balance is a constant shift of weight. It’s an action—constantly shifting our weight from one side to the other to attain…

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  • You Need to Fit in a Box (Even If You Hate It)

    Almost everyone’s making this mistake with brand messaging. They’re either trying to be everything or end up showing up as nothing at all. Today we’re talking about boxes—why we hate them, why we need to fit in them to some degree, and how to do it without losing yourself. Why We Need to Fit in…

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  • This is Why Your Clients Don’t Stick Around

    The real reason your clients don’t stick around has to do with decisions and decisiveness. Why Decisions Matter This is something that the more people you get to meet who are high performers, you realize what everyone is in the business of is decisions. And being decisive is the differentiator between the successful and the…

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